PRIVATE STARTUP
 

POWERARTCELLO
ELECTRIC CELLO



 
The PowerArtCello redefines the electric violoncello market with its innovative approach to ergonomics, sound quality, and design simplicity. By addressing long-standing limitations in traditional and electric violoncello designs, this instrument creates a seamless bond between musician and instrument. Combining high-quality materials, functional aesthetics, and advanced portability, the PowerArtCello is a game-changer for string instrument enthusiasts.




Elevating the Electric Violoncello

Unlike competitors that mimic the traditional violoncello's structure, the PowerArtCello takes an ergonomic-first approach. Its design prioritizes the musician’s comfort, eliminating unnecessary strain by departing from the traditional body shape—which was historically tied to acoustic performance, not human interaction. This design allows the instrument to "merge" with the musician, enhancing playability without compromising its classical roots.

The open neck concept introduces a revolutionary playing option, allowing cellists to configure the neck for simpler performance techniques. This innovation makes the instrument accessible to a broader audience, including those who may not be familiar with traditional fingerboard techniques, expanding the potential user base for stringed instruments.


 
  CLIENT: Private Startup
PHOTOGRAPHY: Vid Osretkar, Žiga Koritnik


  
  
  Crafted from high-quality spruce, the PowerArtCello captures the warmth and fullness of a traditional violoncello's sound without relying on active electronics. This material delivers a rich tonal palette, achieving authenticity in sound while bypassing the need for batteries or external power, setting it apart from competitors.

The PowerArtCello is uniquely designed to be disassembled for compact transportation, making it ideal for musicians on the move. Despite its portability, it retains an unparalleled aesthetic appeal, combining minimalist design with functionality.
 

Seamless Integration of Direct Electronics

Unlike traditional electric violoncellos that depend on active electronic systems, the PowerArtCello employs a direct electronics setup. This eliminates the need for batteries, offering musicians a more sustainable, hassle-free playing experience. Its simplicity also reduces potential technical failures, ensuring reliable performance.


   
  
The PowerArtCello represents a significant leap forward in electric violoncello design. With its ergonomic superiority, premium sound quality, and portability, it bridges the gap between tradition and innovation. Through our contributions to design, branding, and production, we’ve helped create an instrument that resonates with both musicians and the broader music community, setting a new standard for stringed instruments in the modern era.    


 

EMPOWERING BRANDS THROUGH DESIGN

 
       



 
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